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UPES Online: Online MBA in Digital Business

Discover Online MBA in Digital Business at UPES Online.

Dehradun, Uttarakhand2 Years
Recognition & accreditation
UGC recognizedInstitution recognition
NAAC accreditedAccreditation
AICTE approvalInstitution recognition
AIUAIU RecognizedInstitution recognition
NIRFINDIA RANKINGS 2025
#36ManagementInstitution-level ranking

UPES

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Recognition can vary by program. Confirm the current status with the university before applying.

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Online MBA 2026 at UPES Online
YOUR AREA OF FOCUSOnline MBA in Digital Business
Explore online learning options
Program duration2 Years
Program fee₹1,95,000
Available programs4
Specializations10
PROGRAM OVERVIEW

Discover Online MBA in Digital Business.

The way businesses operate is changing rapidly. From e-commerce and digital payments to social media, customer experience, analytics and technology-led business models, digital transformation is influencing almost every industry. The World Economic Forum at Davos 2023 highlighted digital transformation as an important priority for organisations looking to build resilient workforces and economies. An Amazon Web Services report also highlighted the growing requirement for digitally skilled professionals in India. For students and working professionals, this creates a strong need for business managers who understand both management fundamentals and the digital ecosystem. The UPES Online MBA in Digital Business is a 2-year postgraduate management program designed for learners who want to understand how businesses can use digital technologies, platforms and new-age business models to compete and grow. The curriculum combines core MBA subjects with areas such as digital business models, social media tools, digital brand management, e-commerce, digital payments, customer relationship management and digital marketing. For a working professional, the online format can make it possible to continue working while pursuing a postgraduate degree. For graduates and aspiring entrepreneurs, it can provide a broader understanding of how digital businesses are created, marketed, managed and scaled. If you are comparing online MBA programs in India, UniversitySathi can help you understand the fees, eligibility, curriculum, career scope and university options before you apply.

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Duration: 2 Years

Mode: Fully Online

Live + Recorded Classes

Multiple Industry-Focused Specializations

Placement Assistance & Mentorship

Ideal for Students & Working Professionals

RECOGNITION & APPROVALS

University recognition and approvals.

UGC recognized

Entitled by the University Grants Commission to offer recognized online degrees.

NAAC accredited

Received an 'A' grade from NAAC for institutional quality and academic standards.

AICTE approval

Technical and management programs are approved by AICTE.

AIU Recognized

Degrees are recognized by the Association of Indian Universities.

Recognition information is from the supplied catalog. Check the institution and regulatory body for current program-specific status.

SPECIALIZATIONS

Other areas to explore.

FEES & PAYMENT OPTIONS

Program fees.

Total program fee₹1,95,000
Semester feeN/A
Payment optionsAnnual fee: ₹48,750; flexible EMI options available through UpSchol

Parent course amounts are shown where a separate specialization fee is unavailable. Confirm current fees, installment terms, and any additional charges before applying.

Calculate your EMI
WHAT YOU’LL LEARN

Syllabus and semester subjects.

Managerial Economics
Accounting for Managers
Marketing Management
Quantitative Techniques for Managers
Operations Management
ADMISSION REQUIREMENTS

Eligibility requirements.

Indian applicants

A Bachelor's degree or equivalent in any discipline from a recognised university/institution with a minimum 50% aggregate marks. Graduates who completed their degree through Online Learning or Open and Distance Learning from a university/institution recognised by UGC-DEB are also eligible.

International applicants

Bachelor's degree or equivalent in any discipline from a recognized university or institution 50% aggregate marks in graduation.

APPLICATION PROCESS

How to apply.

Counselling Call

Fill Online Application

Upload Document

Fees Payment

Enrolment Confirmation

CAREER OPTIONS

Career options and skills.

Digital Marketing Manager

₹4.5–12 LPA

Digital Business Manager

₹5–15 LPA

E-commerce Manager

₹4–12 LPA

Business Development Manager

₹3–12 LPA

Product Manager

₹8–24 LPA

Growth Marketing Manager

₹6–18 LPA

Social Media Manager

₹3–9 LPA

Performance Marketing Manager

₹5–18 LPA

Digital Business Strategy

E-Commerce

Digital Marketing Understand digital channels, campaigns and customer acquisition.

Digital Branding

Customer Relationship Management

Business Analytics

Innovation & Entrepreneurship

Strategic Management

Career and salary information is indicative. A degree does not guarantee a placement or salary.

FREQUENTLY ASKED QUESTIONS

Frequently asked questions.

What is the UPES Online MBA in Digital Business?+

The UPES Online MBA in Digital Business is a 2-year online postgraduate management program combining core MBA subjects with digital business areas such as digital business models, digital branding, e-commerce, digital payments, CRM and digital marketing.

What is the duration of the UPES Online MBA in Digital Business?+

The program duration is 24 months, divided into four semesters.

What is the UPES Online MBA in Digital Business fee?+

The current total fee listed for the Digital Business MBA is ₹1,75,000 for two years. The UPES Student Handbook lists ₹95,000 for Year 1 and ₹80,000 for Year 2.

What is the eligibility for UPES Online MBA in Digital Business?+

The standard eligibility requires a Bachelor's degree or equivalent with at least 50% aggregate marks. Certain work-experience and professional-qualification routes are also specified by UPES.

Is UPES Online MBA in Digital Business suitable for working professionals?+

Yes. The online format is designed to provide flexibility for learners balancing studies with work and other commitments.

Is work experience mandatory for the UPES Digital Business MBA?+

No. Work experience is not mandatory under the standard eligibility route. Candidates with relevant work experience may receive relaxation in the minimum graduation percentage according to the applicable criteria.

What jobs can I get after an MBA in Digital Business?+

Potential roles include Digital Marketing Manager, E-commerce Manager, Digital Product Manager, Business Intelligence Analyst, Digital Analytics Manager, Customer Experience Manager and Digital Transformation Manager.

What salary can I expect after an Online MBA in Digital Business?+

There is no fixed salary associated with the degree. Your compensation depends on your experience, skills, job role, employer, industry and location. UPES currently cites a 45% average salary hike based on an alumni survey across its online offerings; this should not be treated as a guaranteed outcome for every student.

Is the UPES Online MBA UGC approved?+

Recognition depends on the university, exact program, study mode and admission session. Check the current regulatory listing and the university’s program documents. Acceptance for a job, examination or further study is decided by the relevant employer, authority or receiving institution.

Is UPES a member of AIU?+

Yes. UPES is listed by the university as a member of the Association of Indian Universities (AIU).

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